Pouya Zehfroush

About

  • ISFJ-A is my personality type (Defender). I enjoy gathering and analyzing data gathered during digital marketing processes. One of my favorite things to do is create charts and reports to determine the relationship between data collected along a customer's journey.
  • I am familiar with database structures (SQL and NoSQL),and I have enough experience to work with Google Analytics, Google Tag Manager, Google Optimize, Google Data Studio, and Microsoft Power BI.
  • As a web developer, I began my profession. I enjoy creating websites with WordPress.I've created more than 80 websites and e-commerce platforms for businesses since 2007. I'm skilled at troubleshooting and debugging websites. I also have sufficient experience with SEO auditing tools such as MOZ and SEMRUSH.
  • How can I assist in data collection and analysis?
  • Analyzing website sales processes for "Goals," "Decision Funnels," and "Sales Funnels,"as well as defining all micro and macro conversions to optimize them in the implemented paths. Setting KPIs, goals with values in GA, and reports for tracking goals through GTM, such as Clicks, Scrolls, ...
  • Lunch PPC campaigns in the categories of "Search Advertising," "Shopping Campaigns," "Display Advertising," and "Universal App Campaigns."
  • selecting the most successful social media by comparing social network analysis based on rivals. defining content creation as a procedure for social media and defining content production strategy.
  • Utilizing "Google Keyword Planer" and "MOZ Keyword Difficulty Checker," generate keyword-based reports for goods, services, and rivals. Then, carry out SEO audits to find any issue that might be preventing websites from ranking on Google.
Pouya-Zehfroush

Skills

Digital Marketing
Digital Marketing Analysis & Strategy70%
Social Media Marketing 70%
Content Marketing60%
SEO70%
Google Analytics 4 60%
Google Search Console70%
Google Tag Manager 30%
Google Optimize 60%
Google Data Studio 60%
Microsoft Power BI 70%
Web Development
Wordpress90%
PHP50%
HTML5 & CSS3 80%
MySQL 50%
Microsoft SQL Server 50%
UX/UI 70%
Adobe Photoshop 90%
Other Tools
Microsoft Dynamics 36570%
Microsoft 36590%

Experience

Experience 2019-2021

Digital Marketing Analysis Team Leader

Apr 2021 – Apr 2022

HealthVault

  • Introduced a new nutritional supplement in the Turkish market through digital marketing analysis and digital marketing strategies.

Digital Marketing Analysis Team Leader

Jun 2021 – Jun 2022

CellPlus

  • Introduced a new skin care products in the Iranian market through digital marketing analysis and digital marketing strategies.

Digital Marketing Analysis Team Leader

May 2021 – Sep 2021

Megafen

  • Introduced a new acetaminophen-based painkillers products in the Iranian market through digital marketing analysis and digital marketing strategies.

FOUNDER

Jan 2021 – Now

AI Pharma

  • Designing an artificial intelligence system to analyze people's emotions in consuming supplements and cosmetics products.

Head Of Digital Marketing/BI

Apr 2019 – Nov 2021

Vitabiotics-Iran

  • Head of Bi Project team
  • Head of Digital marketing team
  • Digital Marketing Strategist 17 july 2019 - 25 november 2020
  • Design and implementation Vitabiotics.ir, Behdashtmag.com, Meyer.ir, hrm.vitabiotics.ir, ...

Experience 2007-2019

Senior Web Developer

Apr 2017 – Apr 2019

Negah Advertising Agency

  • Design and implementation 4 Campaign Page for Bank Pasargad
  • Implementation negah.ir, aghayari.com, salamatpasargad.com, ...

Web Developer

Jan 2014 – Mar 2017

PouraTeb Pharmaceutical Group

  • Digital Marketing Strategist
  • Content Marketing & SEO Strategist
  • Design and implementation Pourateb.com, shiderstore.ir, iranbeauty.com, ...

Web Developer

2011 – 2014

A1Pardis

  • Web Developer of Video File Sharing IRIB
  • Web Developer of Halorooz Social media
  • Web Developer of IRIB internal portal

Web Developer

2007 – 2011

PTL co. (Irandnn)

  • Web Developer of 12 region of Tehran Municipality websites